Competitor Positioning Matrix Prompt

Prompt

Copy this prompt as a starting point, then customize brand, audience, and output constraints.

Build a positioning matrix for [brand] versus these competitors: [competitors].

Requirements:
- Compare audience, promise, pricing posture, proof, and messaging tone.
- Highlight where the market is crowded versus under-served.
- Recommend 3 positioning angles that are easier to own.
- Keep outputs concrete and commercially useful.
- Do not default to generic "quality" or "innovation" claims.

Return as:
- competitor table
- crowded themes
- whitespace opportunities
- recommended angle statements

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